Client Overview:
A popular restaurant chain sought restaurant mobile app development to enhance the customer experience with online reservations, order placements, and loyalty program management.
Challenges:
- Seamless User Experience: The app needed to offer a smooth and intuitive experience for users placing orders, making reservations, or managing their loyalty points.
- Loyalty Program Integration: The restaurant wanted to boost customer retention by integrating a loyalty program that rewards repeat visits and purchases.
- Offline Functionality: The app needed to work seamlessly even in locations with poor connectivity, ensuring users could place orders and manage their accounts without interruptions.
Expertiqo’s Solution:
- Mobile App Development: Expertiqo designed and developed a mobile app for iOS and Android that allowed customers to browse the menu, place orders for dine-in or takeout, and make reservations. The app also included a loyalty program feature that rewarded users with points for each purchase, which could be redeemed for discounts and special offers.
- POS System Integration: The app was integrated with the restaurant’s existing POS system, ensuring that orders placed through the app were instantly synchronized with the kitchen and billing systems.
- Offline Functionality: Expertiqo implemented offline capabilities, allowing users to access the menu and place orders even without an internet connection. Orders were automatically processed once the device reconnected to the network.
Read more about Expertiqo’s customised solutions.
Results:
- Increased Customer Engagement: The restaurant mobile app development led to a 50% increase in online orders and reservations, with high loyalty program participation.
- Higher Repeat Visits: The loyalty program boosted customer retention, with a 30% increase in repeat visits within the first three months of the app’s launch.
- Operational Efficiency: The seamless integration with the POS system reduced order errors and improved the speed of service, enhancing the overall customer experience.
